10 ways to succeed as a great designer in Nigeria
Upon completion of your design program at the CMM Academy, it would be suicidal to think you are already established. In actual fact, you just scratched the surface of your design career, as each new brief you work on comes up with its own peculiarities. As such we have come up with 10 tips for you to be an A- game player, dining at the top end of the ladder. Read more
What comes to your mind?
Lets play a game.
What comes to your mind when you hear the name Indomie Noodles? What comes to mind when you hear the name Gucci? What comes to mind when you hear the name Big Brother? What comes to mind when you hear the name U. S. A? What comes to mind when you hear the name of one of your friends?
For my colleague, with whom I was speaking with this morning, Indomie Noodles to his father just represents “ounje omode” – (food for babies). And I’m sure for most people it is seen as so. Probably because of the comical/ kid contents in their adverts. Read more
Just jazz it.
As Dele alighted his vehicle, he saw this beautiful looking 5 foot 5 ‘yellow pawpaw’ lady from a distance. She could have been mistaken for TBoss. But only prettier. Because it was a sunny day and she put on a light and body hugging top that revealed her bust. He couldn’t help but gawk. He completely lost all consciousness of his surrounding, so much so he forgot he went out with someone.
“Taaaah”.. came the sound of Dele’s face as he was slapped back into reality. Adebisi was so visibly angry at her husband. ‘Mstcheeeew..’ She hissed while walking into the mall they intended visiting to shop for groceries, and maybe get dinner. Read more
He could hear the sound of his Inverter as it kept beeping while trying to put down some work. It was a constant reminder for him not to drift into thoughts again. His marriage life was getting the better of him. It really did weigh him down.
Only a little over a year, he was the happiest bachelor staring at Bukola Ojulari, his wife to be as she made her way down the aisle accompanied by her father. Another thought beamed into his mind “Why was her father really excited” Was it because his daughter was getting married? or Was it because he finally had the opportunity to pass on his burden to him? Read more
10 things with Xstrata Consulting Agency
After several back and forth, your preferred destination for all things Digital design and current/ actual state of things within the industry, went about town to catch with one of the players in the Advertising World. We were able to arrange a date and schedule to speak with representatives of the Agency in the person of Mr. Wale Olabiyi, (CEO, Exstrata Consulting) and Mr. Dennis Onifade (Head, Copy/Strategy) to shed more light on several issues we sought answers to. Read more
10 things to know about Naked Street Media
As part of the series of activities to happen here on the CMM Academy blog are 1 on 1’s with the actual players in the Nigerian Advertising Industry. Yours faithfully, Aziz Sadiku, busied himself seeking out these information straight from the horse’s mouth. My stop happened to be at a Creative design studio, Naked Street Media, led by Moronfola Yusuf, Implementation/ Creative Lead, a Creative Design Agency situated in Ikeja, Lagos. Read more
10 things to know about the Creative Design Career in Nigeria
Hmmmm.. Nigeria.. The name that sends shivers down the spine of any Dele and Giwa who has managed to “escape” the country, but still toggles at his heart for a re-union. It’s a love-hate relationship he experiences. He longs to go back home, but remembers that his land is only for the fittest or the one who can endure through the struggle in the pursuit for happiness. Struggling and smiling, or was it suffering and smiling?
All is not doom and gloom though in Nigeria, even though the recession has seen businesses hit, and companies cutting down on expenses or going bankrupt, one particular industry continues to thrive. Enter, the Nigerian Advertising Industry! Read more
10 things to know about CMM
Like there are a million and one agencies, individuals and schools out there making strong claims about the capabilities and potentials, it is easy to get swayed by all their talks. One of the many ways to accurately ascertain or poke at their strength, is to do a background check on their “abilities.”
We’ve had schools that promise all but deliver nothing. One certain Donald Trump University comes to mind- with all its fame and campaigns run to create interest, traffic and awareness, it fell short on the quality of education, big time! Read more